Private-label hair care products

Sell private-label hair care products

Launch Your Own Hair Care Line—Without Inventory or Upfront Costs.
  • Offer branded, high-quality hair care products under your business
  • No warehousing—Supliful handles production & fulfillment
  • Perfect for beauty brands, Shopify sellers & influencers
26%
Reorder rate

Why sell private-label hair care?

Hair care is evolving—customers no longer buy generic products. They look for targeted solutions (growth serums, scalp treatments, protein-free formulas) based on their hair type, routine, and influencer recommendations.

  • Viral hair trends drive sales
    TikTok and Instagram push niche hair care products into the spotlight daily. A single trending ingredient can sell out entire product lines overnight.
  • Customers Want Personalized Routines
    Smart brands bundle hair growth products with shampoos and pre-treatments to create complete hair regimens.
  • No-Risk Product Expansion
    With on-demand fulfillment, you can test new hair care lines without holding inventory or making large upfront investments.
1 million +
items shipped globally
$40 million +
revenue generated through Supliful
Millions saved
no upfront investment or inventory risk

How products complement existing brands & Shopify stores

Increase average order value (AOV), boost customer retention, and create a high-margin revenue stream.

Hair growth devices, beauty tools & hardware brands

  • Laser Hair Growth Caps & Scalp Massagers – Customers using laser therapy or scalp massagers need hair growth serums & peptide treatments to maximize results.
  • Derma Roller & Microneedling Stores – Pair scalp-boosting rollers with hydrating serums & nourishing oils for a complete hair growth routine.
  • Smart Hairbrushes & Heat Styling Tools – Customers investing in infrared straighteners, AI-powered brushes, or styling wands can add heat-protectant serums & hair perfumes as an order bump.

Hair growth supplements & nutrition brands

  • Collagen Powders & Biotin Gummies – Customers focused on inside-out beauty will also buy topical hair growth treatments, sulfate-free shampoos, and scalp-nourishing oils.
  • Hair Wellness Diet Plans – If your store sells custom nutrition plans for hair growth, offer pre-shampoo treatments, botanical scalp serums, or deep-conditioning oils to complete the routine.

Water filtration, hair extensions & personalized hair care brands

  • Filtered Shower Head Brands – Pair hard water shower filters with sulfate-free shampoos, detoxifying scalp oils, or hair perfumes for a total solution.
  • Hair Extensions & Wigs – Customers buying clip-ins, lace fronts, or tape-ins often need moisturizing shampoos & hair-nourishing treatments for longevity.
  • Personalized Hair Quiz Brands – Stores using AI-powered hair analysis or custom quizzes can offer targeted scalp treatments, serums, and pre-shampoo oils based on customer results.
Launching a hair care brand has never been easier

How to start selling private-label hair care with Supliful

Get started

Select your hair care products

Choose from high-demand hair care items (serums, oils, shampoos, and styling products).
Upload your logo & custom branding for a premium look.

Sell on your Store

Add hair care as an order bump to styling tools or beauty services.
Offer a monthly hair care box to drive repeat purchases.

We handle fulfillment & shipping

No inventory—we produce & ship directly to your customers.
All products are made in the USA & fully compliant.

What our users say

The #1 app for private label dropshipping success

Lionsip

September 7, 2024

Very professional, great products and good service. I actually use the products myself. My favorite part is how well they print their labels. The possibilities with Supliful are truly endless, you just have to know how to capitalize on it and I’m happy that I’m doing it with Supliful.

Bear Ridge Co.

August 21, 2024

So far I've enjoyed Supliful! I haven't had any issues integrating my products into my store and the pictures are high quality for each product. I'm looking forward to working with them and hope we make many sales together!

Strength Buds

August 18, 2024

I found the Supliful platform easy to use, user-friendly and convenient, especially with its integration with Canva and Shopify. I appreciate the good selection of products available.

My Store

July 11, 2024

So far Supliful has been responsive and great to work with. Which is essential to launching this business. They have allowed me to focus on what matters most and that's building a brand people love.

Michael

June 14, 2024

I have nothing but positive things to say about Supliful. The products offered are fantastic and if you're having an issue they have very friendly people that will work with you to get the issue resolved. Unlike some other companies I've worked with.

Brice Pelzel

May 21, 2024

We have been working with Supliful for a little over 6 months. So far they have been extremely helpful making sure all of our products meet FDA requirements, look good and ship out in a timely fashion.

DietDrop

April 16, 2024

Best way to start a brand, they take care of everything and no upfront payments, best opportunity in 2024 to start a brand, CUSTOMER service awesome!! Anyone wanting to start a brand, start a supplement brand with Supliful.

remediesnroots

April 9, 2024

Supliful is the best, the easiest and has amazing products to brand with your own label. The label creation was awesome connecting directly to my canva. Great feature...Love it! I can't wait to launch my collection of amazing products.

Matthew Westendorf

February 26, 2024

I love working with Supliful. The customer service is amazing, they are very helpful and make sure you get the answers you need. I believe the service that Supliful provides is a great thing for new business owners trying to get a startup off the ground.

VitaliBlend

January 30, 2024

This has been a really great experience. Had been looking for a system where I could sell white labeled products and came across Supliful. Onboarding and getting things up and running was really hassle free, products are great.

Frequently Asked Questions

Find answers to all of your unanswered questions

Do I need to order inventory upfront?

No! Supliful offers on-demand fulfillment, so you only pay when a customer orders.

Can I sell hair care as part of a subscription?

Yes! Many businesses offer a monthly hair care box or aftercare routine.

How do I price private-label hair care?

Most brands use 3x-5x markup, depending on their market positioning.

How does shipping work?

Supliful ships directly to your customers with your branding.

Want to learn more?

Explore our Help Center for detailed answers, expert advice, and step-by-step guides.

Other beauty brands are already doing this—don’t stay behind!

Supliful makes it easy to launch your private-label hair care line with no inventory risk.